Meet Our Instructors

Our Covid19 30-day free access offer to schools (and our special promo to individual subscribers) has resulted in a huge increase in the number of people viewing and learning with us. So, we thought we’d continue introducing everyone to more of our very talented instructors at University of Fashion.

With 13 disciplines and 500 videos to learn from (draping, pattern making, sewing, fashion art, product development, knits, childrenswear, menswear, CAD fashion art, CAD pattern making, accessories design, fashion business and fashion lectures) that’s a lot of teachers!

Barbara Arata-Gavere – is by far University of Fashion’s greatest treasure. She shares her love of draping and sewing by teaching more than 40 lessons on the site. Barbara is also the editor of Draping Techniques for Beginners and co-editor of Pattern Making Techniques for Beginners, UoF’s companion book series.

As a New York-based fashion designer, Barbara began her career designing special occasion dresses for high-end boutiques. Currently, under her own label, Barbarata Exclusive, she designs and constructs custom-tailored jackets and stage wear for performers, such as Daryl Hooper of The Seeds.

Barbara has uniquely combined her design skills with a very impressive career in education. First, as an instructor at Bergen County Technical Schools (New Jersey) for 29 years, where she received several awards, including Teacher of the Year and as an FCCLA Chapter Advisor, creating their first Fashion Design Competition.

Her textbook, Exploring Fashion Design, published by the Curriculum Lab at Rutgers University, was used in many vocational schools throughout New Jersey.

For the last 18 years, Barbara has been an Adjunct Professor at the Fashion Institute of Technology in the fashion department, where she teaches a variety of classes including, draping and construction.

Barbara is also the founder of Fashion Design Workshop, where she conducts various skill-based fashion workshops for high school and college students. And has recently joined the faculty at Bergen Community College’s Continuing Education Department.

In addition, Barbara often exhibits her custom fashion designs in various museums, both in New York City and New Jersey.

Silvia Perramon – is a master beader/embroiderer who also teaches advanced couture sewing techniques at UoF. Silvia’s tambour beading lessons are among the most popular lessons in our library.

Silvia Perramon Rubio was born in Spain. After studying architecture at Universidad Internacional de Cataluña in 2012, she studied hand embroidery in Kentucky at Bead Embroidery & Design Studio in 2014. She furthered her studies at Scuola di Ricamo Alta Moda in Rome in 2017. In addition to her fashion interests, Silvia was trained at the Royal Academy of Dance, London in classical ballet.

Her early architectural work led her to Hangzhou, China. But it was her passion for embroidery, and to deepen those skills, that Silvia studied in Mumbai and then then in New York City, where she applied her knowledge in the fashion field.

Silvia is now based in Milano, where she is an embroidery design consultant for numerous fashion brands. She is often invited to Parsons School of Design as a guest teacher for their couture classes, and twice a year teaches hand embroidery in private New York workshops. Meanwhile, Silvia is now creating art with her embroideries, blending together all of her disciplines and backgrounds.

In 2018, Silvia was awarded first place in the category of Hand Embroidery/Textile Art work by London’s Hand & Lock Prize for Embroidery.

Instagram- @SilviaPerramonRubio

Roberto Calasanz – is a master craftsman, artist and illustrator. He shares his talents with UoF via 38 lessons that include, fashion drawing, illustration and rendering.

In an industry increasingly dominated by computer-assisted design and illustration, Dominican-born designer Roberto practices the disappearing art of the precision line-sketch and flawless gouache illustration. He is a meticulous draftsman carrying on the fine-arts tradition in fashion illustration we associate with Alberto Vargas and Antonio Lopez.

Drawing on diverse cultural idioms and decades of experience as designer and illustrator in the New York fashion scene, Roberto has worked with leading designers, such as Jack Mulqueen, Liz Clairborne, Jones New York, Ralph Lauren, Victoria’s Secret, Donghia, Herve Benard, and Talbots.

Roberto now owns a retail store, De Main, in Dumbo Brooklyn, featuring his artisanal leathercraft and accessories.


Shirin Movahed is a lawyer and strategic business advisor. For the UoF, Shirin shares her knowledge on fashion copyright and trademark law, as well as fashion social media and brand protection.

In addition, Shirin helps companies set up a solid foundation for the growth and successful expansion of their businesses in the U.S. market and beyond.  She is licensed in New York, Florida and D.C. with over 13 years of experience practicing corporate, commercial, branding and intellectual property law.  Having worked at several large national and international law firms, Shirin brings her wealth of knowledge and expertise working with clients in the fashion, entertainment, technology, consumer product, and art industries.

Shirin also enjoys giving back to the community and currently serves as a mentor and advisor to several private companies as well as a fashion incubator. She is also an advisory board member of a venture capital firm that is solely focused on supporting and funding female led businesses.  Shirin has lectured at universities, cultural institutions and trade associations on various legal topics including best practices for creating and expanding your business in the U.S and does speaking engagements on web series and podcasts.

Shirin has been selected by Thomson Reuters’ as a New York Super Lawyer Rising Star and one of the top 5% of female lawyers in New York.

Instagram – @shirin.movahed

LinkedIn –

Email –


A Reminder to High Schools & Colleges

We are offering all high schools and colleges a free one-month access to our University of Fashion content library of over 500 educational videos. Teachers, should coordinate their school’s request and send that request to, and we will provide your school with an access code. So…students, tell your teachers!

The goal of our free 30-day access to schools only, is to help schools salvage the balance of their semester. In preparation for the fall, in the event the pandemic continues into the next semester, we have waived our one-year school subscription minimum and are now offering special shortened subscription terms and rates.

Since 2008, University of Fashion has been providing individuals, groups, schools and public libraries with hands-on and lecture lessons in fashion design and fashion business. Many of our subscriber schools have been using our content in hybrid classrooms for years. Just read our testimonials.

As you use our library, we’d love your feedback. Tell us which are your favorite lessons and what new lessons you’d like to see? Send comments to us at

To Individual Subscribers

For those who are not currently enrolled in school but would like to take advantage of our library, we are now offering an individual membership deal. Get $20 off a yearly membership (was $189 now $169) using promo code NEWS21Y. Offers expire 12/31/20



Did you know that we have a very informative weekly blog covering relevant fashion topics? And, stay connected with us via our lively social media presence: Instagram- @uoffashion and Facebook – University of Fashion.

This is a new deal just offered by our UK-based publisher.
Our Video & Book Combination – Get 40% each book using discount code FRIENDS40 (offer expires 5/31/20)

Draping: Techniques for Beginners –
Sewing: Techniques for Beginners –
Pattern Making: Techniques for Beginners –

Once you click one of the book links, above, you’ll see the book you selected in the middle of the screen. Click the shopping cart icon in the upper right of the same page then, on the order form provided, enter the discount code: FRIENDS40, and then click “Apply discount.” Then click “Proceed to checkout.”

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Join our newsletter to receive updates on future blog posts, special deals, and new lessons. Also visit the main webpage to check out all of our video lessons.

Francesca Sterlacci is the CEO of University of Fashion (UoF) which she founded in 2008 as the first online fashion video library bringing the art and craft of fashion design and business to schools, libraries, organizations and the general public. As owner of her eponymous label for ten years, her collection sold in fine stores such as Bergdorf Goodman, Saks, Barneys and Nordstrom. As a professor at the Fashion Institute of Technology for 11 years, she became Chair of the Fashion Design Department where she initiated the complete revision of their AAS and BFA degree programs, as well as wrote three certificate programs: Leather Fashion Design, Outerwear and Haute Couture. Francesca has also taught graduate level fashion design at the Academy of Art University San Francisco for six years, both on site and online. Her publishing accomplishments include: Leather Apparel Design, the Historical Dictionary of the Fashion Industry (First and Second Editions), the A-Z of the Fashion Industry, Leather Fashion Design and a 3-volume beginner series on Draping, Pattern Making and Sewing designed to complement the UoF lessons. She has also made literary contributions to both the Encyclopedia of Clothing & Fashion and You Can Do It! The Merit Badge Handbook for Women. Francesca holds an AAS, BA and an MSEd (master’s degree in higher education).