University of Fashion Blog

Posts by: Francesca Sterlacci

Francesca Sterlacci

Francesca Sterlacci is the CEO of University of Fashion (UoF) which she founded in 2008 as the first online fashion video library bringing the art and craft of fashion design and business to schools, libraries, organizations and the general public. As owner of her eponymous label for ten years, her collection sold in fine stores such as Bergdorf Goodman, Saks, Barneys and Nordstrom. As a professor at the Fashion Institute of Technology for 11 years, she became Chair of the Fashion Design Department where she initiated the complete revision of their AAS and BFA degree programs, as well as wrote three certificate programs: Leather Fashion Design, Outerwear and Haute Couture. Francesca has also taught graduate level fashion design at the Academy of Art University San Francisco for six years, both on site and online. Her publishing accomplishments include: Leather Apparel Design, the Historical Dictionary of the Fashion Industry (First and Second Editions), the A-Z of the Fashion Industry, Leather Fashion Design and a 3-volume beginner series on Draping, Pattern Making and Sewing designed to complement the UoF lessons. She has also made literary contributions to both the Encyclopedia of Clothing & Fashion and You Can Do It! The Merit Badge Handbook for Women. Francesca holds an AAS, BA and an MSEd (master’s degree in higher education).

Welcome Jessica Krupa Our Newest Instructor Swimwear

- - CAD, Swimwear

We are very excited to announce our newest fashion category at the University of Fashion…swimwear!

Our instructor is Jessica Krupa, a New York City-based design entrepreneur and professor of design focusing on swimwear and intimate apparel. She has over 15 years of experience creating swimwear and intimate apparel collections for Fortune 500 Enterprises, such as Victoria’s Secret (VS) and Li & Fung, and has been awarded a bra design patent for innovation during her tenure at VS.

Jessica currently runs her own luxury swimwear company called Krupa Couture Swim and most recently founded an intimate apparel company called Panty Promise, focused on women’s feminine hygiene in panties, in which she received the “Favorite Brand Award” through Eurovet’s Curve Tradeshow Competition in November 2020.

Throughout her career, Jessica has been the receipt of several distinguished awards including Charleston’s Emerging Designer: East Competition, a Fulbright Scholarship called CBYX for Young Professionals, and has been inducted into the Hall of Excellence at OCVTS (Ocean County Vocational Technical School) to name a few. Her mission is to learn anything and everything about swimwear and lingerie design to make women of all shapes and sizes feel sexy, sophisticated and confident. Jessica is also known as the swimwear and lingerie guru of the fashion industry.

We are thrilled to have Jessica teaching at UoF where she shares her expertise in swimwear, intimate apparel and a new series on entrepreneurship. Stay tuned!

(Preview – Drawing a Swimsuit Block Template in Illustrator)

To see more of Jessica’s work:

Her Intimates brand – www.pantypromise.com @pantypromise

Her Swimwear brand – www.krupacouture.com @krupacoutureswim

 

Happy New Year From UoF!

(Image credit: @mark_higden – www.markhigden.com)

Well, you’ve got to admit, this was a year like no other!

Good riddance 2020. But before you go, we’d like to remember those who tragically lost their lives due to the pandemic and those of us who still mourn the friend or relative that is gone. Please accept our sincere condolences.

As we learned to adjust to the new 2020 normal, we gained insight into what’s really important in life. We even caught a glimpse what life might be like in the future. And there is some hope on the horizon.

We learned the term ‘essential worker’. Health care professionals and others who stepped up while many of us locked down. The ‘thanks’ list is long. From grocery store personnel and other service sector workers, to truckers, FedEx, UPS and Amazon workers, to farmers, meat packers and countless others. How can we ever repay them?

(Image credit: University of Fashion)

Schools and teachers found out what we at UoF have known for years…the future of education is online, and that content is King! When schools demanded their teachers start teaching remotely, hundreds of teachers from many different schools around the world wrote to us for help. We gladly gave free access to our content to help them through the semester. Many schools became subscribers as a result. In addition, we actively promoted Fashion Learning Pods on our blog page.

(Image credit: Homeschooling Parent Association)

Parents became teachers and had to adjust to a whole new lifestyle, many with the help of UoF. In 2020, the HomeSchooling Parent Association certified the University of Fashion as a qualified educational provider for its members.

UoF certificated by Homeschooling Parent Association (Image credit: Homeschooling Parent Association)

(Image credit: Custom Collaborative)

Our hearts were broken as we watched events unfold in May, beginning with the senseless killing of George Floyd. UoF responded to the #BlackLivesMatter movement by covering the fashion industry’s reaction on our blog and by offering free unlimited access to the UoF library to Custom Collaborative, a Harlem non-profit that advocates for women with low to no-income and immigrant women, to build the skills necessary so that they can achieve economic success in the sustainable fashion industry. We also gave free unlimited access to Black Fashion World an organization that provides black fashion professionals access to higher education, capital, mentorship and the advice of experts. We continue to showcase African American designers on our blog because together we can make a difference.

(Image credit: Menswear designer/bespokesman/UoF Instructor Rishabh Manocha -Photo credit: Mitchell Helson)

We were sad to hear that so many small businesses were forced to shutter and that some of our entrepreneurial subscribers and instructors with bespoke fashion businesses were completely locked down. We are hopeful that they’ll be able to reemerge and thrive.

(Image credit Jennifer Coffman)

Many of us made and wore masks, followed social distancing rules and continue to play by the rules. We watched in horror as others didn’t. Our mask contest in April brought out sewers from around the U.S and as far away as Africa, Iraq and Mexico. It warmed our hearts to see how the sewing community and the fashion industry stepped up to the plate. Our founder, Francesca Sterlacci, sewed 300 masks for her local nursing homes.

While we witnessed the most contentious election in our lifetime, we continue to have hope that as a country, we can unite and work together.

Now for some Silver Linings. The pandemic brought climate change into focus. The fashion industry is finally examining its carbon footprint and looking at textiles and technology to help. In March we reported how this is happening in our post Pandemic, Pollution – A Fashion Industry Wake-Up Call? Our 3-part series on  3D design explored how 3D design will help save the planet and our 3-part lesson series on how to design sustainably, taught by founder Noor Bchara of Upcycle Design School, continues to inspire designers to start their own upcycle/recycle brand.

So…the future. As we move into 2021, UoF is committed to delivering the best in fashion education with the best talent that our industry has to offer. Here’s a preview of a few new lessons and series that we’re working on:

  • Swimwear
  • Intimate Apparel
  • Advanced Draping
  • Advanced Menswear
  • Visual Merchandising
  • Advanced Pattern Making

As we eagerly welcome the mystery of 2021 with open arms, we would like to thank all of our UoF behind-the-scenes professionals (especially Brad, Myrna, Chen, Toni and Barbara), our instructors, our individual subscribers and our many school, library and company subscribers.

We wish you all a very Happy New Year!

 

Best wishes,

Francesca Sterlacci – Founder/CEO University of Fashion

Jeff Purvin – Executive Chairman

Introducing our ITAA Sustainability Design Winner Lynda Xepoleas

Lynda Xepoleas of Cornell University – winner of the UoF/Alvanon/Motif Sustainability Award

The University of Fashion, in partnership with the Alvanon dress forms and MOTIF, were proud sponsors of this year’s Sustainability Award presented at the annual International Textiles & Apparel Association (ITAA) conference Nov 16th – 18th.  If you are unfamiliar with the ITAA, they are a professional, educational association composed of scholars, educators, and students in the textile, apparel, and merchandising disciplines in higher education. The association dates back to 1935, when the United States Office of Education cooperated with institutions of higher learning in studying the curricula. As a result of these curricula studies, conferences of textile and clothing professors have been held annually in the U.S. since 1944.

The recipient of this year’s Sustainability Award is Lynda Xepoleas, a Ph D candidate in the Fiber Science and Apparel Design Department at Cornell University, for her sustainable dress design entitled “Collision”. The Sustainability Design Award is a $3279 value and includes: 1) a one-year subscription to the complete catalog of Alvanon’s virtual AlvaForms via the Alvanon Body Platform, https://abp.alvanon.com/ ($2500 value).  2.) an all-access pass to the entire library of professional apparel courses on MOTIF https://motif.com ($590 value), and 3.) a one-year full access subscription to over 500 fashion design and business education videos via University of Fashion, https://www.universityoffashion.com ($189 value).

Lynda Xepoleas “Collision” sustainable dress design front view. (Photo credit: Lynda Xepoleas)

Lynda Xepoleas “Collision” sustainable dress design detail. (Photo credit: Lynda Xepoleas)

Lynda Xepoleas “Collision” sustainable dress design back view (Photo credit: Lynda Xepoleas)

Lynda’s “Collision” dress design was borne out of an opportunity where she witnessed the ecological footprint of the fashion industry firsthand while visiting several manufacturing facilities in different regions of India. Lynda was surprised by the amount of textile waste created during the cutting process. This experience not only led her to undertake upcycled design scholarship using cut-offs (production scraps), but also to think about how sustainable practices could be incorporated within the cutting and manufacturing of mass-produced apparel.

Currently, sustainable fashion is quite exclusive and unattainable for most individuals who can’t afford to spend $100 on a t-shirt. Therefore, Lynda hopes to work with several manufacturing facilities in India to identify ways whereby they can work with local vendors to transform production scraps into products for the domestic market. For Lynda, this really embodies the nonlinear nature of the upcycle design process, which she feels often requires us to reshape and rethink how we approach apparel design. This is also something that is reflected in her Collision dress design, which she attempted to capture visually, by positioning each cut-off at a different angle to create the illusion of intersecting diagonal and vertical lines.

Like many of us who chose fashion as a career, Lynda has had quite a unique and interesting past. In her own words:

“Initially, fashion served as another creative outlet that allowed me to express myself in ways that differed from my association as a high-performance athlete and competitive tennis player. From the ages of 10-18 I trained 6 hours a day and attended school online. My decision to attend school online was based on the fact that I started to play tennis quite late. Most competitive tennis players start at the age of 4 or 5. I started around the age of 8, so I had a lot of catching up to do. In the end this paid off, I was one of the top ranked tennis players in the United States for my age and was sponsored by Wilson for a couple of years. The transition from high school to college was actually quite easy for me since I was already in charge of staying on top of all my coursework and assignments. A typical day for me would consist of two, three-hour training sessions, one in the morning and one in the afternoon with a one-hour lunch break in between. Afterwards, I would do about three hours worth of schoolwork every night. I didn’t have the chance to attend a school dance or anything like that, but I was able to travel the country and meet people from all over the world. I have trained with coaches and hitting partners from countries like Egypt, Uganda, France, England, Bulgaria, New Zealand, Australia, China, Japan, Thailand, Ecuador, Venezuela, and Bolivia. 

“In my spare time, I would often make my own clothing to wear on and off the court. When faced with the decision to play on the professional tour or attend college, I decided to pursue a career in the field of fashion. I attended Purdue University on a full athletic scholarship and earned my B.S. in Apparel Design. Even though I enjoyed designing apparel, I was also interested in exploring the two-dimensional representation of fashion in art and photography. I decided to pursue a M.A. in Art History at Arizona State University. This experience allowed me to investigate the representation of fashion in 1930s fashion photography for my M.A. thesis.”  

“As a Ph.D. student in the Fiber Science and Apparel Design Department at Cornell, I have begun to bring together my interests in apparel design and art history. My dissertation examines the ways in which several museum collections in New York City informed the design of early twentieth-century American fashion and simultaneously contributed to the normalization of cultural appropriation in the American fashion industry.”

Lynda Xepoleas “Collision” sustainable dress design side view (Photo credit: Lynda Xepoleas)

As part of her Collision project, Lynda utilized Optitex fashion design software and found it to be quite user-friendly compared to other systems that she had used before. In the future, Lynda also plans to use CLO3D to identify additional methods for upcycling production scraps, since much of her design scholarship seeks to use technology as a means of identifying sustainable solutions for the design and manufacture of apparel.

Upon receiving her Ph.D. in Apparel Design, Lynda hopes to become an Assistant Professor in the field of fashion studies or apparel design. While conducting research for her dissertation, she discovered that the very practices and systems which have informed the development of fashion education in the United States, continue to perpetuate Western ideals related to beauty, race, sexuality, gender, and indigeneity. Her objective therefore is to create more inclusive teaching practices in hopes of destabilizing the exclusive foundation of fashion education.

On behalf of Alvanon, Motif and University of Fashion, we wish Lynda all the best for a successful and productive career in fashion!

 

AT LAST! OUR ONCE-A-YEAR HOLIDAY PROMO IS HERE!

Having trouble finding the right gift for that fashionista in your life? Well, search no more, we’ve got you covered. More than 500 lessons to learn from in 13 different disciplines like drawing, sewing, draping, patternmaking, menswear, childrenswear, knits, product development, accessories, CAD art & CAD patternmaking, fashion business and fashion lectures in color theory, trend forecasting fashion history, influencer marketing, sustainable design and much, much more!

We only offer our book & video subscription discounts ONCE A YEAR so get going!

Offers expire 12/31/20

$40 off our Yearly subscription (was 189 now $149)

https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn1

$5 off the first month of our Monthly subscription (was $19.95 now $14.95) https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn2

35% off any of our books: Beginner Techniques: Draping or Pattern Making or Sewing

https://www.universityoffashion.com/3-book-series-ad-lkp-discount/ Promo code: Uof35

(Graphic courtesy Mark Higden: @mark_higden – www.markhigden.com)

INTRODUCING OUR NEW INSTRUCTOR: NOOR BCHARA Upcycle Design School

Noor Bchara – Founder Upcycle Design School – upcycledesignschool.com (Photo credit: Michael Cooper @mcoopercreative)

For years, the fashion industry insisted that upcycling would never be able to scale to the level of volume & profitability. And then along came climate change, irresponsible landfill overages, a global pandemic and sustainable-focused brands like Eileen Fisher, Reformation, Patagonia and Mara Hoffman. Brands like Alexander McQueen and Eckhaus Latta had experimented with upcycling for years, while other ethics-focused companies began using deadstock fabrics. By the end of 2019, sustainable design began trickling down to even more brands like Prabal Gurung, Tanya Taylor, Jonathan Cohen, Gabriela Hearst, Marine Serre, Coach, Collina Strada, PH5, Stella McCartney, Miu Miu, John Galliano for Maison Margiela and Demna Gvasalia for Balenciaga.

But the real challenge our industry faces is how to educate aspiring designers on the importance of designing sustainably. And that is where Noor comes in.

Noor Bchara is a New York based fashion designer, sustainability consultant & educator. She is the founder of Upcycle Design School where she offers on-demand video classes specializing in the scalability of upcycling and repurposing. She received her Bachelor of Fine Arts in Fashion Design from the Fashion Institute of Technology in New York, and Polimoda in Florence, Italy.

Noor got her start in fashion by interning at Marc Jacobs and has since designed for Zac Posen, Tahari, Ellen Tracy and Kate Spade. In 2015, she founded NOORISM, after being disheartened by the volume of poorly-made, practically disposable clothes produced every year by the fashion industry.

NOORISM is a Brooklyn based women’s wear brand that produces clothing and accessories using repurposed jeans, all made in New York. Her mission is to inspire and educate people on upcycling and repurposed design and how to do it on a bigger scale.

Noorism by Noor Bchara (Photo credit: Michael Cooper @mcoopercreative)

Noor is a former Venture Fellow at the Brooklyn Fashion Design Accelerator, a Pratt initiative, as well as an adjunct professor at the Fashion Institute of Technology. She is also an Alumni of the Arts Envoy Program where she travels through the U.S. Embassy and teaches about upcycling in other countries. She is a frequent guest lecturer at fashion industry events, as well as at major art and fashion colleges around the world.

We are proud and honored to announce that Noor has generously offered to share her knowledge about sustainable fashion design and upcycling with University of Fashion. As a UoF subscriber, you will have full access to these three lessons:

Introduction to Sustainable Fashion Design

Sustainable Materials for Fashion Design

Designing, Producing & Marketing a Sustainable Collection

Fun fact: Noor was a student in the late 1990s of our founder Francesca Sterlacci, while at the Fashion Institute of Technology.  We are all very proud of Noor and her accomplishments, especially as a pioneer of fashion sustainability.

You may contact Noor at info@upcycledesignschool.com

On Instagram: @upcycledesignschool

 

Why not give the gift of learning on how to become a more responsible fashion designer?

We only offer our book & video subscription promo discounts ONCE A YEAR!!!

Offers expire 12/31/20

$40 off our Yearly subscription (was $189 now $149)

https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn1

$5 off the first month of our Monthly subscription (was $19.95 now $14.95) https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn2

35% off any of our books: Beginner Techniques: Draping or Pattern Making or Sewing

https://www.universityoffashion.com/3-book-series-ad-lkp-discount/ Promo code: Uof35

Cyber Monday – Fashion Education Once a Year Promo

Announcing Our Cyber Monday Sale – It Only Happens Once a Year!

 This offer is pretty special. Get that unique gift for the fashionista in your life or, why not, maybe even get it for yourself?

Check out our more than 500 lessons in 13 different disciplines like drawing, sewing, draping, patternmaking, menswear, childrenswear, knits, product development, accessories, CAD art & CAD patternmaking, fashion business and fashion lectures in color theory, trend forecasting fashion history, influencer marketing, sustainable design and much, much more!

 

We only offer our book & video subscription promo discounts ONCE A YEAR!!!

Offers expire 12/31/20

 

$40 off our Yearly subscription (was 189 now $149)

https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn1

 

$5 off the first month of our Monthly subscription (was $19.95 now $14.95) https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn2

 

35% off any of our books: Beginner Techniques: Draping or Pattern Making or Sewing

https://www.universityoffashion.com/3-book-series-ad-lkp-discount/ Promo code: Uof35

 

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AT LAST! OUR ONCE A YEAR HOLIDAY PROMO IS HERE!

Having trouble finding the right gift for that fashionista in your life? Well, search no more, we’ve got you covered. More than 500 lessons to learn from in 13 different disciplines like drawing, sewing, draping, patternmaking, menswear, childrenswear, knits, product development, accessories, CAD art & CAD patternmaking, fashion business and fashion lectures on topics like color theory, trend forecasting, fashion history, influencer marketing, textiles, fashion law, the plus size market, sustainable design and much, much more!

 

We only offer our book & video subscription discounts ONCE A YEAR so get going!

Offers expire 12/31/20

 

$40 off our Yearly subscription (was $189 now $149)

https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn1

 

$5 off the first month of our Monthly subscription (was $19.95 now $14.95) https://www.universityoffashion.com/holiday-offer/ Promo Code: Learn2

 

35% off any of our books: Beginner Techniques: Draping or Pattern Making or Sewing

https://www.universityoffashion.com/3-book-series-ad-lkp-discount/ Promo code: Uof35

 

(Graphic courtesy Mark Higden: @mark_higden – www.markhigden.com)

THE AGE OF EXTREME SUPER SLEEVES

If you are a fervent fashion follower like me, then you know that extreme super sleeves have been trending since 2018 and at each of the recent 2020 fashion week shows.

This reminded me that in our pattern drafting archives, we feature how to draft several of these gems, like the Leg o’ Mutton, the Extended 2-piece, the Princess Puff Short Sleeve, the Darted & Extended Sleeve Cap, and several others like the petal, the bell, the bishop, the short puff and short flare. Click on the links to catch a preview of our newest sleeve lessons and how each sleeve is drafted.

 

HISTORICAL EVOLUTION OF THE PUFF SLEEVE

If you follow my blog and social media channels then you know that I absolutely love fashion history, which is why I am always happy to provide insight and background whenever I can about a particular fashion trend, detail or event. In fact, my book, the Historical Dictionary of the Fashion Industry, Second Edition, is a treasure trove of info if you love reading about the history of our industry. I invite you to check it out.

History has taught us that fashion cycles come and go. Skirt hems rise and fall, pants go from skinny to full, silhouettes from fitted to sack, and frilly looks to androgynous.

Today’s fashion cycle is bringing back the ‘shoulder’. What better way to do it, other than with shoulder pads, is with the puff sleeve!

Thinking about how the puff sleeve and the broad shoulder gained popularity over time, I decided to explore it’s rise and fall throughout history, beginning in the Renaissance.

Renaissance 1450-1600

With the rise of culture, style, art and architecture developed during the Renaissance, the sleeve became a prominent fashion statement. Fun fact: did you know that dresses in the Renaissance consisted of detachable sleeves that were given by the groom to their new wife? And that sleeves were also be passed down from mother to daughter, aunt to niece, or even be rented?

Italian artist Agnolo Bronzino – A Young Woman and Her Little Boy, circa 1540


Elizabethan Era 1558-1603

Inspired by the very stylish Queen Victoria, a variety of puffed sleeve styles dominated fashion during her reign and continued on and off, inspiring trend cycles for years to come.

Elizabeth I Armada Portrait


Victorian Era 1837-1900

Typical of the middle 1890s was the puff and the ‘leg o’ mutton’ sleeve (named because it resembled a mutton leg). Dresses included tight bodices and back bustles.

Victorian Era (Source: flickr.com)

 

Edwardian Era 1890 – 1914

The Edwardian era revolved around the ‘S’ curve, where corsets created an S-shaped female silhouette. This was a change from the Victorian hourglass figure, but with more lavish sleeves, as depicted below, which were interlined with layers of organza to help keep their shape.

1894 from La Mode Illustree (Source: histporicalswewing.com)

Suffragette/Abolitionist Susan B. Anthony circa 1900 (Source: crfashionbook.com)


1930s & 1940s

The 1930s saw a departure from the body-skimming silhouettes of the 20s. Gilbert Adrian, designer to the stars, brought back huge puff sleeves in the 30s and broad-shouldered suits for women in the 40s.

Joan Crawford, “Letty Lynton” 1932. Laura Loveday. (Source: Flickr.com)

Gilbert Adrian 1940 (Source: Pinterest)


1980s

Fast forward to the 1980s when the shoulder once again took center stage. One of the best examples was Princess Diana’s famous wedding dress and its leg o’ mutton sleeves. And, in ‘88 when Lagerfeld (for Chanel’) created a new take on the puff sleeve by dropping the shoulder.

Wedding of Princess Diana to Charles Prince of Wales July 29, 1981

Chanel 1988 (Source: Getty Images for crfashionbook.com)

 

2005

Decades worth of body conscious fashion would dominate before we would see the rebirth of the puff sleeve, however, this time in the form of Steampunk, which was basically a re-interpretation of Victorian fashion.

Steampunk puff sleeve look by Atomic Jane Clothing


2018 – 2020

The latest sightings of puff sleeves to enter the fashion cycle began in 2018, and ever since designers have been flirting with them. However, this season they went full boar and they’ve been reimagined in some of the newest and most voluminous versions.

Miu Miu Fall 2020; Alexander McQueen Fall 2020; Fendi Fall 2020; Paco Rabanne Fall 2020; Gabriela Hearst Fall 2020; Rodarte Fall 2020 (Source: GoRunway.com)

The timing is perfect, since no one has had this trend in their closet for decades. And so, it’s the perfect ‘bait’ to lure all fashionistas into the stores. Or, better yet, view our sleeve tutorials and make your own extreme-sleeved garment!

Come on…aren’t you sick and tired of living in your athleisurewear since the pandemic began?  

ANNOUNCING OUR NEW DIGITAL MARKETING SERIES


MEET YOUR NEW INSTRUCTOR: ROZA SALAHSHOUR

The University of Fashion is honored to add Roza Salahshour to our distinguished list of talented instructors.  Roza is a Digital Marketing Consultant & founder of Branderella, a 360° branding agency based in Paris.  She will be sharing her knowledge and expertise in our new Digital Fashion Marketing series. We are pleased to announce the launch of her first lesson, Introduction to Influencer Marketing.

Whether you are an established fashion brand or an aspiring fashionprenuer, knowing the ins and outs of digital marketing puts the power in your hands when launching your brand.

Roza began her career as a graphic and multimedia designer for tech startups before pursuing her interest in digital academically through a bachelor’s degree in Web Media technology (BSC), a  joint degree program between Staffordshire University UK, and Asia Pacific University, Kuala Lumpur.

During her studies abroad in Kuala Lumpur,  Roza had the opportunity to model part-time and participate in the marketing campaign for various fashion brands, including Tommy Hilfiger, JOGSHarper’s Bazaar & Bimba & Lola. In 2012 Roza took on the role of a fashion events coordinator launching & curating fashion shows for Harley Davidson & product shows for Laura Star through their Asian divisions.  In 2013 Roza co-founded MAVN Models designing and launching its digital presence before moving to Paris to pursue her MBA in fashion, luxury & Cosmetics at IFA PARIS. 

After short assignments for COTY Beauty & Iman cosmetics, Roza was sought out by various business schools to share her diverse international experience at the intersection of fashion, technology & business.

To date, Roza has served a variety of different universities including IPI (Group IGS), IPSSI, a digital marketing school, INGETIS, a BTS web & engineering school, Toulouse Business School, GBSB Business school, Madrid  and CIEE Paris, a study abroad Institution for American students wishing to explore Paris.

During her time at INGETIS, Roza created the Introduction to Technoprenuership Program for undergraduate students in Web Development and Networking curating a range of mini-modules including Startup Universe, Cash Cow & Founder’s Story.

At IPI, Roza designed and founded the Introduction to Digital Marketing Program along with practical coursework and online examination.  For Toulouse business school, she designed the Marketing Exchange Evolution program, a multi-faceted, interdisciplinary module at the cross-section of luxury, digital, and entrepreneurship.

At GBSB Business School she teaches Social Media & Public Relations for master’s students in luxury & business.

As a creative individual passionate about digital technology, Roza enjoys creating innovative modules that help creative enterprises tap into the exciting opportunities in the digital ecosphere!

Email:  Info@rozasalahshour.com

LinkedIn:  http://linkedin.com/in/rozasalahshour

Website:  https://www.branderella.com/

Check out the lesson preview:

START YOUR OWN PANDEMIC FASHION LEARNING POD

 

Looking for a new fashion career idea?

Start a Fashion Learning Pod

Pandemic learning pods, also called microschools or co-ops, are popular options for parents looking to fill in the academic and social gaps for children, teenagers or fashion college bound students, who will be learning virtually this fall.

How it works: Parents pool resources to hire YOU, a fashion professional, to preside over a small cohort of students directing their studies and providing general supervision so parents can work. Just reach out to your local grade school, high school or college and offer your services.

The benefits: Pods are a great way to: learn about fashion in small groups; help reduce the risk of exposure to COVID-19; have better control over social distancing, mask-wearing and sanitizing.

The University of Fashion is the perfect teacher’s aide. With 500 videos in 13 disciplines from beginner to advanced, you can hold classes in your home or their home with the help of a phone, tablet or laptop.

Inspire you students to learn about a career as a fashion designer with our hands-on lessons in draping, pattern making, sewing, fashion art, product development, accessories, CAD Fashion Art, CAD Pattern making, menswear, childrenswear and knits. Our fashion business lessons teach students about fashion merchandising, buying and merchandising, licensing, branding and digital marketing. We also have a lecture series with lessons on color theory, textiles, sustainability, eco-textiles,  costume history, trend forecasting and what a career as a museum curator entails.

Students will love learning about fashion and our video instructors are all professionals, either teaching at a fashion college of in the fashion industry.

We’re here to help get you started.

Contact Myrna, our sales consultant, to learn more about how our group subscriptions work. MDorfman@UniversityofFashion.com

 

ATTENTION TEACHERS: Are you ready for remote teaching?

Are you ready for remote teaching? Do you have enough content to keep your students engaged?

If not, let University of Fashion help.

Now that the fall school term is rapidly approaching, the University of Fashion is reaching out to schools and teachers everywhere, reminding them of our educational content library of 500 videos in 13 different disciplines in the areas of fashion design and fashion business.

UoF is offering free, all access for 30 days so that schools and teachers have a chance to plan which lessons they would like to include in their curriculum.

We are aware that some schools are still uncertain about their fall enrollment or whether they will be conducting classes remotely or onsite and we would like to help. Once you’ve had a chance to peruse our content, via our free 30-day trial, and should you decide to subscribe, we are offering flexible subscription terms and special school group subscription pricing.

Just reach out to Myrna, our sales associate mdorfman@UniversityofFashion.com 

When Covid-19 hit back in March, the University of Fashion realized that schools were being forced to transition to remote teaching and we felt the need to step up. We offered free 30-day access to any school that asked. Over 100 schools reached out to us and we worked with them, helping to make the end of term an easier one, were you one of them?

Who We Are

The University of Fashion is the first and largest online fashion education video resource founded in 2008 by Francesca Sterlacci, a fashion designer, author, former professor & chair at the Fashion Institute of Technology and a graduate level instructor at the Academy of Art University, where she taught both onsite and online for six years. Francesca holds an MSEd in higher education administration and has designed, owned and operated her eponymous fashion label in New York City for 10 years.

At UoF, all of our teachers are either fashion college professors or industry pros. Each of our videos are professionally produced using the best videographers and editors.

Because we have been in the online business for over 12 years, we know a thing or two about how to recruit the best instructors and how to film & edit content in a clear, precise and effective way, that gets results!

Don’t take our word for it, read our school & teacher testimonials.

We are in the business of supporting educators around the globe by offering professional educational content. Let us help your school and your teachers by taking away the stress, time and cost of having to create original content.

 

An extra added benefit is that we offer books that are designed to work in tandem with our beginner draping, pattern making and sewing video lessons. Each book contains lesson objectives and learning outcomes for each lesson, required in today’s school/learning environment.

 

View hundreds of online fashion design and business video tutorials
from beginner to advanced

Draping Fashion Art Pattern Making
Sewing Menswear Fashion Business
Knits CAD Fashion Art Fashion Product Dev.
Fashion Lectures Childrenswear Accessories
CAD Pattern Making How Does the UoF Work Fashion Design Tools