Licensing for Fashion Designers
In Licensing Fundamentals for Fashion Designers you will learn all about licensing from our licensing expert who spent over 30 years in the fashion industry structuring and implementing licensing agreements for GIII Apparel Group with some of the biggest brand names in the fashion industry.
You will learn what types of products can be licensed, who is the ‘licensee’ and the ‘licensor’ and all about licensing terms such as, royalties, guarantees, advances, ‘GMS’ and ‘GMR’. This lesson sheds light on both the benefits and the risks of licensing. Learn more about licensing by viewing our Licensing: Money Matters lesson.