Fashion Business

Fashion Business

The business of fashion combines creative thinking with analytical skills. Our business lessons include videos directed to retail buyers, merchandisers and marketers. They provide a solid foundation for those wishing to start their own retail, manufacturing or design business, including crucial knowledge about retail math, profit & loss, creating a merchandise plan, branding, licensing and marketing. Click on any lesson picture, below, to learn more!

Beginner

If you’re new to fashion business, start with Basic Math Concepts, Understanding Retail Profit & Loss and Creating a Retail Merchandise Plan. Then, tackle our licensing series, followed by our marketing and branding videos. Finish up with our 3-part Fashion Start-Up 101 series.

Laws of Trademark Protection
Laws of Trademark Protection
Fashion Business
Beginner
Fashion Social Media & Brand Protection
Beginner
Laws of Copyright Protection
Laws of Copyright Protection
Fashion Business
Beginner
Plus Size: Magazine and Shows
Beginner
Plus Size: Models, Illustrators, Designers and More
Plus Size: Social Media Influencers
Beginner
Plus Size-Statistics & Body Types
Beginner
Creating A Retail Merchandise Plan
Beginner
Understanding Retail Profit & Loss
Beginner
Basic Math Concepts for Retail Buying
Beginner
Fashion Startup 101 – Part 1 – The Fundamentals
Fashion Startup 101 – Part 2 – Designing, Merchandising & Costing a Collection
Fashion Startup 101 – Part 3 – Promoting, Marketing & Producing a Collection
Fashion Branding
Fashion Branding
Fashion Business
Beginner
Introduction to Fashion Marketing
Beginner
Fashion Marketing in the 21st Century
Beginner
History of Licensing
History of Licensing
Fashion Business
Beginner
Licensing for Fashion Designers
Beginner
Licensing- Money Matters: Basics
Beginner